
| Product Licensing |

| Intellectual Property (Continued...) the category No.1. In the other 3 categories, I believe that most manufacturers are progressively doing better in those areas. The potential for Palm devices to blow the competition in those categories is unquestioned thanks to its platform and the number of software developers out there that write software for that specific platform. Why then, isn't Palm and its proprietary platform leading the mobile technology industry by far? How did Blackberry devices go from being not so attractive and boring to becoming what they are today? Clearly, they made their products more attractive and multimedia rich. That would explain the rise of the number of Blackberry users out there. Let's talk about why the uniqueness and attractiveness of a device is crucial in this day and age. Ninety percent of the users out there would purchase a wireless mobile device and would sign a contract with a different carrier if their current carrier does not carry that unique and attractive phone they so badly want. A fine example would be the iPhone by Apple. As expensive as it was, people still lined up at Apple stores and populated waiting lists so they can own one! Did I mention that it isn't even considered a smart phone? |
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